Bluebox advises on the fundraising of Braham & Murray

Bluebox Corporate Finance is delighted to announce the successful fund raising for Braham & Murray, the owner of the ‘GOOD’ Food brand and the UK’s leading hemp ‘superfood’ business.

The business, chaired by the former Chairman of the British Retail Consortium and former Managing Director of Waitrose, Steve Esom, is fast becoming a market leader in its niche and will use the funds raised to facilitate the rapid development of its ‘Hemp Protein’ business and the penetration of the growing sports nutrition sector.

Terms of the minority investment were not disclosed, but investors included HotHouse, a leading club investor in nascent consumer brands and John Dunsmore, former CEO of Scottish and Newcastle PLC.

Founded in 2004, Braham & Murray enjoys accelerating turnover of c. £5m and operates from two sites in the UK with the head office in London and a site in Devon representing the production and manufacturing centre. Braham & Murray benefits from an exceptional reputation and a strong team, together with its truly differentiated product suite and established multiple routes to market.

Braham & Murray CEO, Henry Braham, commented “Bluebox provided invaluable advice in managing the negotiations with incoming investors. Their skills in handling these discussions were evident from the outset and the vital interface that they provided between the incumbent team and the incoming investors was truly beneficial.”

Commenting on the transaction, Paul Herman, CEO of Bluebox added “Braham & Murray operate in a highly attractive and rapidly growing niche in the consumer market. We are delighted to have been able to negotiate the introduction of these investors that have a significant amount of experience in this market and who will be able to assist in driving the business in its next phase of exciting growth.”


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