Bluebox advises on the sale of Simmons Bars

Bluebox Corporate Finance is delighted to announce the sale of Nightlight Leisure Limited, trading as Simmons Bars (“Simmons”) to Lonsdale Capital Partners (“Lonsdale”), the private equity firm focused on the lower mid-market. Lonsdale’s investment includes a growth capital facility to help fund the further rollout of Simmons sites.

Simmons has 12 bars across central London offering a variety of cocktails, beers, wines and spirits. Appealing primarily to 18-27-year-old young professionals and students, Simmons is known for its extended happy hours, good value and house party atmosphere.

With Londsale’s support, the Company intends to continue adding further sites across London, with the aim of expanding to over 30 bars in the short to medium term.

Simmons is led by 30-year-old entrepreneur Nick Campbell, who started working with the business in 2012.  Nick has over ten years’ experience running bars and nightclubs.

Nick Campbell, founder and CEO of Simmons, said:

“A massive thank you for Bluebox’s work towards completing our deal with Lonsdale; it has been a real pleasure working with the team, who went above and beyond for us and really brought the whole thing together. They found an excellent partner in Lonsdale and were able to negotiate a great deal for us.

We are looking forward to working with Lonsdale and believe they will offer a great platform to support the growth and development of the Simmons group.”

Jonathan Rich, Associate Director at Bluebox, added:

“We are delighted to have delivered an excellent deal for Nick and the Simmons team, and truly believe that in Lonsdale, they have an excellent partner to support the ambitious growth plans. Having been to a number of the bars, it was evident that the exceptional brand and business model would be very attractive to potential investors, and we look forward to seeing more and more Simmons sites open across London. We wish the team every success with the exciting journey ahead.”

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